Best commercials created with Blender in 2012

Best commercials created with Blender in 2012

Some people are wondering, where the finished work with Blender is. Libre Graphics World cooked up a list of 7 best commercials created with Blender in 2012.

We picked ads created in different styles: motion graphics, cartoons, live action etc.

Ad campaign for Hugo Boss store in London

Schokolade Filmproduktion created this commissioned video for the new Hugo Boss flagship store in London. Blender was used to create the fluid and ocean simulations.

The studio created another video with Blender for the same client.

Iceland Express ad campaign

Miðstræti, a studio from Iceland, created a new series of commercials for Iceland Express — an airline company they've been working since 2011 or so. Here's one of them.

You can watch a dozen of other videos from this ad campaign (mostly from 2011) rolled into one on Vimeo. And if you are really curious, there's a podcast with the studio's animator, Hjalti Hjálmarsson, on Process Diary.

Personal Financial Manager commercial

Juan Carlos Montes of MoxStudios created this commercial on Personal Financial Manager for Banco Popular. All the modeling, animation and rendering was done with Blender.

Original rendering was created with Blender Internal. The one above is a later version rendered with Cycles.

Frutmotive soda commercial

Earlier this year ARt DDs created a new commercial for “Frutmotive”, a Russian soda drink. They still use Adobe After Effects for compositing. However in a personal conversation Alexander Zubkov revealed that the team is currently testing Blender for compositing in another project. He says, basically, it’s all down to having a well tested workflow.

You can also watch “the making of” video.

By the way, the team recently updated their Volume and Mass Calc script to work with BMesh. Here is direct download link.

Goldfish Man ad

The “Goldfish Man” commercial was created by Richard Lyons for a chain of electronics stores in Sweden.

All modelling, rigging animation was done in Blender. Rendering was made with Blender Internal. You can read more details on Blendernation.

Webase.it commercial

This commercial played on the client's website was created entirely with Blender: both CGI, compositing and post production. The work was done by Fab design team.

IBS Study Tour 2012 ad

Guillermo Espertino created a commercial for IBS, a Spanish candy factory, together with Juan Pablo Bouza, David Teres, Michael Berhanu and Adriano Oliveira.

Guillermo's style is quite distinctive: he relies on animation of bitmap and vector graphics created with GIMP and Inkscape, and uses a similar vivid color palette throughout most commercials he makes.

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20 Comments

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  1. wonderful, Hail blender, i hope VFX aspect of it will be more utilized soon.

  2. Hey! Thanks for the mention!
    It’s an honor to have one of my ads among these amazing works.
    Regarding the color palette, it’s mostly coincidental. The original identity and cliparts for the IBS commercial were created by the company’s designer and handed to me, and the palette turned out to be quite similar than the one used by the other two clients we made ads for.
    So if they look all the same isn’t our fault. At least not entirely :-p

    Cheers!

  3. Hah! I love how the IBS ad showed a browser defaulting to use DuckDuckGo!

  4. WOW! They are amazing. Thank for share, i got reference for my student holiday project :D

  5. All of them are great! Realy Pro grade works! Congratulation! But the one is not in the list. I dont remember the name. It is an ad made to Italian TV. It shows a pop up book style video remembering parents that some tv content is not good for children. You can foul people telling it was made with big software houses software costing thousands dollars. But it was made with Belender.

  6. Alexandre Prokoudine 02 January 2013 at 1:47 am

    @Gez, just keep doing those commercials :)

    @Ice Berg, I haven’t come across that one. Thanks for the pointer, will have a look!

  7. Fix the first link:
    hhttp://www.redsharknews.com/business/item/173-blender-love-it-and-or-hate-it
    Double “h” there is :)

  8. it’s missing Meigo Kukk animation here: Potato Mech
    https://vimeo.com/54087048
    good quality
    a short making of:
    https://vimeo.com/56036873

  9. I’d also add Got Milk
    http://vimeo.com/49303977
    by Eugenio Pignataro, Nahuel Belich, Julieta Boechi and others.
    The modelling and rendering was done entirely in Blender (cycles). The compositing was done in Nuke and the animation was done in XSI. A cool mixed-pipe work, and Blender proved to be able in that context.

    One more and you can extend the list to 10 :)


    @Aaron Wolf: Well spotted, sir ;-)

  10. Alexandre Prokoudine 03 January 2013 at 2:39 am

    @Gez, Extending the list to 10 wasn’t the point :) Some awesome commercials are simply ungooglable. You’ve got to know the studio and that they use Blender. That said, it looks like I can now make it a 10.

    @e5dy, @olbi, thanks! :)

  11. WOW! Great curation Alexandre. I love the Hugo Boss effort.

    @Aaron: Well spotted +1. I love DuckDuckGo

  12. the videos are realy awsome, like it .

  13. These all are awosme adss…
    how blender used here to make these all stuff will create another article where tell us how this works?

  14. @Michael
    Agree! Hugo Boss one is great.
    Thanks for sharing these.

  15. The Hugo Boss effect is really great. But I also like the DuckDuckGo mention ;)
    Anyway, Blender rules!

  16. The goldfish one wasn’t bad, they could’ve did a better job on his mouth. The Iceland Express one was kinda annoying.

  17. Amazing…i wish i had learnt how to use this piece of software instead photoshop…hahah.

    Blender Rules!

  18. The Goldfish man ad is incredibly creepy! But it gets your attention and sticks in your head and that’s half the battle I guess.

  19. Every where I see Birds are angry, Here in the Iceland Express ad campaign The Birds are cool. And I am Amazed with the work people had created using Blender, Open Source ROCKS!!

  20. The Hugo Boss commercial is my fav. Pretty surprised when I see what blender can do. I worked once on a project, a lot of us want to try to make a pipeline with Blender. But it was turned down. I think its a shame because, Blender has so much potential.
    Kenny
    Blog / vfxsoftware.net

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